False Advertising

Like products of any kind---people come with packaging.

Neon colors on the outside suggesting that what's on the inside is just as interesting and so you buy into all that promise only to open up the box and find it's half filled with jujubee candies. You're left unsatisfied after consumption.

The superfluous packaging. The kind that comes tediously wrapped in layers. Too often what's inside is not nearly as big as the packaging suggested.....or as interesting. Just a piddly little something that looked very impressive. It wasn't.

If only what we saw and were lured by on the outside was just as worth it on the inside.

It almost never is.

Every once in a lucky while we stumble across a package that isn't obvious. It's dusty and faded a bit from being overlooked in the stampede to the neon and superfluous.

What's inside is better than any promise on the outside suggests. The outer layer in muted colors and plainly stated. Something that takes care to open. What's inside worth procuring.

Everything you desired and more.

CJ Ellis